You’ve Got This: The No-BS Fat Loss Blueprint

30 Days of Real Strategy, Smart Nutrition, and Zero Fluff

Tired of gimmicks and quick fixes that don’t stick? Get the real tools you need to start losing fat, fuelling your body properly, and building sustainable habits—without the BS.

What It IS

This free 30-day email series delivers the core strategies I use with clients in my online course The Balanced Burn and my 1:1 coaching practice. Each email gives you actionable, real-world advice to help you get leaner, stronger, and healthier—without counting every calorie or cutting out everything you love.

What You’ll Learn

  • Why a real, measurable deficit is still the only way fat loss happens (and how to do it without starving yourself)

  • How to eat enough protein to retain muscle, control hunger, and burn more fat

  • Why non-starchy vegetables are your volume and nutrient powerhouse

  • How to portion carbs and fats the smart way (without the food scale)

  • The truth about soft drinks, sweeteners, caffeine, alcohol, and gut health

  • Daily weigh-ins: why they help (and when they don’t)

  • How to handle hunger, indulgences, travel, and plateaus like a pro

  • Why consistency and long-term habits matter more than perfection

Who It’s For

This series is built for busy adults who want straight talk and proven methods. If you’ve done the diet rollercoaster, this will help you break the cycle and start something that actually works.

What You’ll Get

  • A daily email for 30 days with practical, no-nonsense advice

  • Strategies pulled directly from my course and coaching framework

  • Tools you can start using immediately

  • Zero fluff, just no-nonsense content—with an invite at the end of the series if you want to go deeper

Why Trust Me?

I’m Coach JP—a personal trainer, nutrition and lifestyle coach, author of The Essentials of Healthy Eating and the creator of The Balanced Burn.

I’ve worked with hundreds of clients since 2009 to help them lose weight, build strength, and live healthier, more capable lives. I cut through the noise and give you what actually works.

Because you’ve got this—you just need the right plan.

Zero BS. Just the truth.

Let’s get you leaner, stronger, and back in control of your body—starting today.

Want a sneak peek?

Here are a few of the topics we’ll cover:

  • "Fat Loss Doesn’t Have to Suck"

  • "Protein is Your Secret Weapon"

  • "Eat More Veggies. Here's How to Make It Stick"

  • "Why the Scale Matters (and When It Doesn’t)"

  • "Emotions, Habits, or Hunger? Let’s Untangle the Trio"